Social networks have been taking measures to improve their ecosystems for some time. Facebook has done the same. The American social media conglomerate recently took the step to begin to prosecute content that denies the existence of the Holocaust suffered by Jews during World War II. Now, in its quarterly report, the company has shared new information about hate speech prevalence. It is exact data on the amount of content that incites hatred that users see.
Facebook estimated that the prevalence of hate speech from July 2020 to September 2020 was 0.10% to 0.11%. In other words, out of every 10,000 views of content on Facebook, from 10 to 11 included hate speech.
Facebook considers hate speech to be anything that directly attacks people based on characteristics such as race, ethnicity, national origin, religious affiliation, sexual orientation, sex, gender identity, or disability or illness.
The company said that in recent years, it had expanded its policies to provide greater protection for people against different types of abuse.
It has taken steps to combat white nationalism and white separatism. Facebook has updated its policies to take into account certain types of incitement to implicit hatred, such as content that shows the black face or stereotypes about the Jews who control the world.
To find and review content that incites hate, Facebook, in addition to relying on human teams, has Artificial Intelligence systems that help to find and eliminate hate speech on a large scale proactively. The platform maintains that thanks to the use of this tool, they have proactively detected 95% of content that incites hatred. They were removed from the platform between July and September, without the need for a user to report it.
95% of Facebook’s hate speech takedowns were proactive
Facebook reported that over the past three months, around 95% of Facebook and Instagram hate speech takedowns were proactive.
Since the company’s earlier reports, it is a dramatic jump. In late 2017, it only made around 24% of takedowns proactively.
Besides, in the last quarter of 1019, approximately 645,000 pieces of content were removed. Meanwhile, in the third quarter of 2020, 6.5 million pieces were removed.
Organized hate groups fall into a separate moderation category. They saw a much more modest increase from 139,900 to 224,700 takedowns.
In May, Facebook launched a research competition for systems that can better identify “hateful memes.”
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